Episode 117 - Featuring Ed Ellingham
February 19, 2018
Agency life often feels like feast or famine with no middle ground. Generating recurring revenue can be as easy as pushing jelly up a hill. Ed from CloudCareWP has been able to transition 100% of his clients onto monthly and yearly care plans to get the most out of their websites and free Ed and his team up to focus on doing what they love best.
Ed shares his journey where recurring revenue has always played a part, so including it in his web agency was a natural step. He shares how he achieves 100% retention, and how he is niching his service down further.
My favourite line from this weeks episode is – “Better to have a retainer than nickel and dime people for the time”.
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