Getting past the gatekeeper

Episode 316 - Featuring Lee Matthew Jackson

May 5, 2021

Getting past the gatekeeper

The battle of the gatekeeper is often the most fought by agency owners. When trying to connect with small to medium enterprises, you will often be greeted by an overzealous assistants or team members who tend to be super protective of their managers time and will often become the blocker to further communication.

In this episode we discover ways to get past the gatekeeper in order to connect with the decision makers… but… with a twist!

In order to keep this simple I am going to take you through our standard workflow:

  • Identify the right gatekeeper/influencer
  • Connect with them
  • Develop rapport
  • Seek their input
  • Get their support
  • Ask for the introduction

Oh and stay tuned as despite the title of this episode, there is a twist at the end!

Download the free guidebook

Join the Agency Partnership Program

Cloudways are building the most valuable agency-focused program in the cloud-hosting world. Access a suite of benefits that increase your peace of mind, boost your productivity, and fuel your agency’s growth.

Request Your Invitation Now

Leave a Reply

Your email address will not be published. Required fields are marked *

Contact us

Want to talk? Arrange a free consultation with one of our agency experts:


Got a specific topic in mind you want to check out? Use the search below:

Subscribe to the podcast

More Episodes

Treat your ear drums to more from the Agency Trailblazer Podcast with these awesome episodes.

Rebrand – A client’s experience

Over the last few years, Nicole has been refining her audience and building an awesome business providing support to agency...

Care plans are not optional

Have you been underestimating the value of support contracts? This week, Dave shares how his care plans helped support his...

Trapped in the business

I was trapped in my agency and utterly hated it. Several experiences became the catalyst for change. In this episode.,...

This post has a FREE content upgrade!