Planning your agency social media strategy

Episode 257 - Featuring Lee Matthew Jackson

March 11, 2020

Planning your agency social media strategy

Being intentional with social media allows you to build your brand. You can build trust and generate valuable leads for your agency. In this episode I will share with you the basics of planning your social media strategy, including:

  • Where to show up
    • Who are you targeting
    • Where do they connect
  • What content to produce
    • What do you help them with
    • What will add value
    • What will build trust
  • Your posting schedule
    • How often to post
    • Scheduling software
  • Engaging with your audience
    • Why engage with your audience
    • How to encourage engagement
    • Making time to respond
  • Paid campaigns vs free
    • Pro’s and con comparison
    • Retargeting
    • Basic paid ad strategy

If you are struggling to know where to start, and have adopted a “spray and pray” approach to social media, then this episode is for you.

Join the Agency Partnership Program

Cloudways are building the most valuable agency-focused program in the cloud-hosting world. Access a suite of benefits that increase your peace of mind, boost your productivity, and fuel your agency’s growth.

Request Your Invitation Now

Leave a Reply

Your email address will not be published. Required fields are marked *

Contact us

Want to talk? Arrange a free consultation with one of our agency experts:


Got a specific topic in mind you want to check out? Use the search below:

Subscribe to the podcast

More Episodes

Treat your ear drums to more from the Agency Trailblazer Podcast with these awesome episodes.

Rebrand – A client’s experience

Over the last few years, Nicole has been refining her audience and building an awesome business providing support to agency...

Care plans are not optional

Have you been underestimating the value of support contracts? This week, Dave shares how his care plans helped support his...

Trapped in the business

I was trapped in my agency and utterly hated it. Several experiences became the catalyst for change. In this episode.,...