How to launch a niche event

Lee Jackson

What's inside?

In October 2018 we finally decided to go for our dream of launching an event in the agency space. In this episode I share how planned and launched our event along with the lessons we learned along the way.

I will cover:

  • How we came up with the idea
  • What the main mission behind the event was
  • How we planned it
  • Why we chose the venue
  • What went right
  • What went wrong
  • What would we change
  • How we sold our tickets
  • How we got the right speakers
  • How we’ve continued to sell next years event

How to launch a niche event in a nutshell?

  • Have a mission
  • Have a desired outcome
  • Refine your messaging
  • Validate your idea
  • Market and deliver

Coming soon

I will be sharing our custom made Airtable app along with a video on how to use it so you can plan your event using it. This will be available for free. Subscribe to our YouTube channel so you don’t miss it.

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Sponsored by Cloudways

One reason we can bring all this awesome content is because of Cloudways sponsorship. They believe in providing education and helping agencies deliver quality services without the stress. We use them for both our agency businesses.

Click here to check them out and support this channel.

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