How to lock down your niche

Episode 160 / 28th August 2018 / John Locke

160 How to lock down your niche - John Locke

Show Notes

Share The Love

You’ve heard that finding a niche is an effective strategy to grow your business. Yet how do you choose your niche and roll with it? John Locke shares his journey from local SEO to global SEO in the manufacturing sector.

He didn’t get it right first time, and he openly shares what he tried out before finding the industry that he could serve the most effectively. With a global client list, John is able to serve the sector with both knowledge of SEO as well as the industry he serves.

Takeaways:

  • Don’t be scared to try. If it doesn’t work out try something else.
  • Having a niche allows you to compete in a smaller pond.
  • Being known in a particular industry makes referrals easier for your network.

Connect with John

Lockedown Design – click here

YouTube – click here

Twitter – click here

Mastodon – click here

WP-Tonic Podcast – click here

Our sponsor

Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.

Use the code TRAILBLAZER for a 20% discount.

Facebook Group

 
WP Innovator
Facebook Group
Join Group
This group is for design and web agencies that are growing their business online. And if you happen to be using WordPress you might find this a partic...
 

Join The Conversation

Preview Community
Share The Love

Leave a Comment