How to lock down your niche
Episode 160 / 28th August 2018 / John Locke
Share The Love
You’ve heard that finding a niche is an effective strategy to grow your business. Yet how do you choose your niche and roll with it? John Locke shares his journey from local SEO to global SEO in the manufacturing sector.
He didn’t get it right first time, and he openly shares what he tried out before finding the industry that he could serve the most effectively. With a global client list, John is able to serve the sector with both knowledge of SEO as well as the industry he serves.
- Don’t be scared to try. If it doesn’t work out try something else.
- Having a niche allows you to compete in a smaller pond.
- Being known in a particular industry makes referrals easier for your network.
Connect with John
Lockedown Design – click here
YouTube – click here
Twitter – click here
Mastodon – click here
WP-Tonic Podcast – click here
Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.
Use the code TRAILBLAZER for a 20% discount.
Do you want to make real change in your business?
Join us at our in-person event Agency Transformation Live
Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.