Why I am quitting social media

Episode 303 - Featuring Lee Matthew Jackson

February 3, 2021

Why I am quitting social media

I am quitting social media. In this episode I explore the reasons why and how I will be showing up online in the future.

Granted there are so many benefits, and yet, the struggle to separate business and pleasure has been a difficult process. I’ve felt guilty, even compelled to double down putting more time and energy into my social presence only to realise I was repeating history:

 “Insanity is doing the same thing over and over again and expecting different results”

How I will be approaching online engagement will significantly change over the next few months fuelled by the following trigger points:

  • Mental health
    • Addictive
    • Negativity
    • Self image/esteem
  • Work-life balance
    • Distraction
    • Creates work
    • No family/friend/work separation
  • Expectations
    • Contactable
    • No boundaries
    • Keep showing up
  • Relationships
    • Neglecting real friendships
    • Increases superficial relationships
    • What can I get rather than give
    • I can’t be friends with so many people.

A great video that encouraged me recently as I sanity check my WHY for taking such drastic action can be found here.

I give a shoutout to this episode during today’s show.

Don’t worry! I will still be online just in a different way. You’ll have to listen to this episode to find out how.

Join the Agency Partnership Program

Cloudways are building the most valuable agency-focused program in the cloud-hosting world. Access a suite of benefits that increase your peace of mind, boost your productivity, and fuel your agency’s growth.

Request Your Invitation Now


  • Hello Lee, this episode really spoke to me and it’s funny you published this yesterday because quitting social media has been on my mind for a few weeks now and came up again yesterday powerfully. Since listening I’ve deleted my Linkedin & Twitter as I never use them. Thanks again, and I’d love to hear an update in the next few months of your ‘life after social media’ – Enjoy the freedom. Regards, Kylie

    • Thanks so much for the encouragement! It’s a very freeing experience not feeling compelled to keep showing up and checking messages etc. I still have to touch social for the businesses but then there is a buffer of a brand of which I can show up for then “go home” as it were. Meaning I’m accessible during those times through the relevant brand but otherwise I can live the rest of my life offline.

      The biggest motivator has been time with our Rainbow Baby and the closeness that 2020 brought to our family with us locking down together. Made me realise I want work time to be as efficient as possible so that I can be wrapped up early and spending time with them.

      Found at times I was not present even after work as I could see notifications on my phone and would be constantly checking.

      I’m grateful for it connecting me with people like you but then that won’t change necessarily as I will still be online with the brands. It’s more the necessary phycological separation I’ve needed to create for myself so that I can “let go” as it were during times I need to be present and enjoy the moment.

      So basically I now sound like a woo woo hippy and I love that 😀 Heh.

  • Thank you for your honest and vulnerable assessment of social media. It has definitely made me think twice about how and why I do things. I think social media is here to stay but how we use it will be the defining factor.

    • 100% how we use. I found I had blurred the lines of my usage to the extent it reached into all aspects of my life. So by “quitting” I am removing it from the personal aspects of my life, then showing up in an intentional business way via the brands I represent.

      This approach helps me mentally separate the two so that out of hours I can be present with family etc which sadly I struggled with due to the pull of the apps on my mobile 🙂

  • I love love LOVED this episode! I thought I was a bit weird and/or negative about my views of social media in the last few years, and you articulated perfectly the tension and misgivings that the “merging” of personal and professional social media presences and engagement. I am now crystal clear on what I will do with my agency’s use of Facebook. I’m OUTTA THERE! I feel good already. Thanks again for sharing your contrarian views on this! It took courage.

    • Thanks so much for the encouragement! I was worried that folks would think I was being pretty negative. The results however have been very impactful already. I am clear on what I do as a business on social media then when I am in my personal time everything changes!

      As a family we talk more, play more, spend time together more and argue less! It’s a slow process but one that is so far yielding such positives.

      The agency can have a presence, the name/brand of Lee can show up in a business setting and represent it too. But then after that it’s home time 🙂

      I wish you the very best of luck in your “Mexit” (mine is termed a “Lexit”).


Leave a Reply

Your email address will not be published. Required fields are marked *

Contact us

Want to talk? Arrange a free consultation with one of our agency experts:


Got a specific topic in mind you want to check out? Use the search below:

Subscribe to the podcast

More Episodes

Treat your ear drums to more from the Agency Trailblazer Podcast with these awesome episodes.

Rebrand – A client’s experience

Over the last few years, Nicole has been refining her audience and building an awesome business providing support to agency...

Care plans are not optional

Have you been underestimating the value of support contracts? This week, Dave shares how his care plans helped support his...

Trapped in the business

I was trapped in my agency and utterly hated it. Several experiences became the catalyst for change. In this episode.,...